The BBC have a nice piece on the 40th anniversary of Mr Gordon’s infamous adaptation of Mr Lovecraft’s infamous story:
The film was part of a sub-genre of excessively gory horror films that became known as “splatter horror”, a term coined by director George A Romero to describe his 1978 zombie film Dawn of the Dead. From the 1960s until the late-1980s, such “splatter” films thrived, and were defined by their focus on physical gore and lack of interest in any real moral framework, or ideas of good and evil.
But while other films of this type might have similarly forced audiences to audit their relationship with the disgusting, they did so with a corrosive cruelty. Re-Animator, by comparison, is so in-your-face, so perverse, and so caked in blood that viewers cannot help but revel in the absurdity. “It’s really hard to have that participatory thing that a theatre production allows in a movie,” Combs says. “And he really did that!” When revered film critic Roger Ebert reviewed it, he noted that it was “a movie that had the audience emitting taxi whistles and wild goat cries”.
That theatrical bravado, somehow transplanted onto the screen, means that as Re-Animator rockets to a bloody climax, it becomes “not just a gore film which delivers splattery mayhem [but] also a wildly effective dark comedy”, says Duffy.
According to Combs, however, Gordon genuinely believed he was making a serious film, and the decision to play for laughs was largely down to the individual actors. “Our instincts told us we have to find release points for the audience,” he says. “I didn’t really talk to Stuart about it – neither did Bruce [Abbott] – but it’s something we decided to do. Otherwise, it’s just going to be a bombardment of gross stuff.”
Kind of stunned to think anyone might think Re-Animator was meant seriously (unless you were a reasonably young kid or something), given that Lovecraft’s original story may not be a comedy as such but it’s certainly one of his less serious efforts. The article also notes how little business it did:
When Re-Animator premiered at the Cannes Film Market in May 1985, the initial reaction from both audiences and critics – most notably Ebert and The New Yorker’s Pauline Kael – was ecstatic. Kael labelled the film “pop Buñuel… as the ghoulish jokes escalate you feel revivified – light-headed and happy”.
However, “it didn’t do anything theatrically,” says producer Brian Yuzna about its subsequent general release, making just over $2m (£1.5m) at the US box office.
That it failed to become a blockbuster hit like A Nightmare on Elm Street was in part because Yuzna declined to submit the film to the ratings board and risk cuts. Many cinema chains at the time would not screen unrated films, and newspapers often refused them advertising space. “It was very well-received,” Yuzna continues, “but from the beginning it didn’t get any real distribution [from Empire International Pictures].”
I mean… yeah, that was going to happen when you insisted on releasing the thing unrated back then, not much point complaining about it. (Empire notably insisted on Gordon’s next film From Beyond getting an R rating. That film actually did worse business, so…) Cf. its contemporary, Day of the Dead, where George Romero was given the choice of a larger budget for an R-rated film or a smaller budget for an unrated one; Romero took the latter despite knowing it’d probably damage the film. But he made his choice and, as far as I know, never complained about it. (Day also did far better business than Re-Animator on a nonetheless much bigger budget, but it did have the advantage of being the long-awaited next part of a popular series, so…)
Mike Duffy, who’s cited above, also makes an interesting point about another film, wondering if the comedic turn of Evil Dead 2 would’ve been as well received without Re-Animator‘s example. This kind of ties in with the point about the “seriousness” of Gordon’s film, cos I’ve always wondered that about the original Evil Dead and just how “seriously” it was really intended. How much did my viewing of it as at least partly a black comedy depend on knowing the sequel was meant as one? How much was it that the wilful and deliberate extremity of the whole was just too much to take seriously? I don’t know, don’t suppose I ever shall… But anyway, that’s another couple of films for a rewatch one day, along with Re-Animator itself, obviously… last I saw it was about 20 years ago, at which time it had actually lost a bit of its lustre for me, but it’s years later and it’s time for another go…
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